Erbil Polytechnic University Rector Attends the Congress of thex Arab Universities Union

The Rector of the Erbil Polytechnic University Prof. Dr. Edrees Muhamad Tahir Harki, participated in the Congress of the Arab Universities Union, which is held in 18 to 20 of March 2023 at both Sousse and Muntasir Universities in Tunisia.

The Rector of the Erbil Polytechnic University with a number of presidents of universities in the Kurdistan Region participated in the opening ceremony of the 55th General Congress of the Union of Arab Universities, which began under the supervision of the Prime Minister of Tunisia, Najla Bouden Ramadan.

The opening ceremony of the congress was conducted in the presence of the Minister of the Higher Education and Scientific Research of Tunisia, Moncef Boukthir. As the Kurdistan Regional Government Representative, the President of the Erbil Polytechnic University and the Presidents of the Kurdistan Regional Universities held a series of meetings with the congress participants the Higher Education and Scientific Research Minister of Tunisia Moncef Boukthir and the Egyptian Minister of Higher Education and Scientific Research Mohamed Ayman Ashour.

In these meetings, the Kurdistan delegation exchanged views on the development of relations and collaboration between universities.

The congress is scheduled to discuss several issues related to the education process in universities, especially in the post-corona period, which was the first congress of the union and discussed the impact of the spread of the coronavirus, which led to think about the use of electronic systems and greater attention to its use in higher education.

It is worth mentioning that Erbil Polytechnic University is one of the members of the Union of Arab Universities.

Six Lecturers Of Erbil Polytechnic University Participated In A Training Course On Labor Market Needs And Curriculum Development

Yesterday on Tuesday, the 14th of March, 2023, the Ministry of Higher Education and Scientific Research in collaboration with IREX International organization and in the presence of advisors and general directors of the Ministry of Higher Education and Scientific Research conducted a workshop. 70 university teachers from all governmental universities of the Kurdistan Region participated. This was the first training course that covered the subjects of the survey of labor market needs and the adaptation to the content of the curriculum which continued for two days.

In the training course six academic staff of the Erbil Polytechnic University have participated which lasted for two days. They were trained by the international experts from the IREX International Organization to lead the Kurdistan Regional Labor Market Survey Project and the program development.

Currently, the Ministry of Higher Education and Scientific Research has implemented the program development project, for this purpose they required a scientific survey of the needs of the labor market, public and private sectors to redesign the outcomes of the educational process.

The project aimed to align the entire education and training process with the needs of the labor market and the direction of economic development, so that the university graduates can improve their skills to succeed in the competition for employment.

In a speech delivered on the first day of the course, the the Ministry of Higher Education and Scientific Research Consultant, Dr. Amanj Abdullah Saeed told the teachers participating in the course: “You will lead this important process and our work will be long and the Ministry of Higher Education and Scientific Research will assist you to develop your skills in designing curricula in light of changes in the labor market.” 

Two Academic Staff Of The Erbil Polytechnic University Conduct A Training Course On Two New Laboratory Equipment In Germany

After the signing of a contract between the Erbil Polytechnic University and the Korek Telecommunication Company, two advanced laboratory equipment from Germany were provided for the (ICTE) Department of the Erbil Technology College by the company. On Wednesday, the 15th of March, 2023, two lecturers of the college began training on the equipment in Germany.

The laboratory equipment consists of (Communication System) and (Control System) manufactured by the German company (LN) and purchased by the Korek Telecommunication Company. Sivan Hussein Ali and M. Jabbar Majid Sadiq, a teacher at Erbil College of Technology, will be trained in Germany for a week. As a part of the contract, the Erbil Technology College lecturers Ms. Sivan Hussein Ali and Mr. Jabbar Majid Sadiq will be trained in Germany for a week.

المعرفه‌ التسویقیه‌ ودوروها فی تحقیق رچا الزبون


  • himdad zahir nory

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    تهدف الدراسة الى التعرف وإيجاد العلاقة والأثر في تطبيق المعرفة التسويقية على رضا الزبون بمفهومها الحديث، ويعتبر تطبيق المعرفة التسويقية المتغير المستقل المتمثل ابعادها المزيج التسويقي الواسع(7ps)، (الخدمة، السعر، التوزيع، الترويج، الافراد، الدليل المادي، العمليات) على المتغير التابع رضا الزبون.

    وللإجابة على إشكالية الدراسة تم تقديم أربع فرضيات رئيسة لاختبارهم وتم تقسيم الدراسة على جزئيين الجزء الأول تم من خلال التطرق للجوانب النظرية المتعلقة بمتغيري الدراسة، أما الثاني فيمثل الجانب الميداني للدراسة الذي تم من خلاله دراسة حقيقية وجود العلاقة التأثيرية بين متغيري الدراسة في المصارف المبحوثة المتكونة من (6) مصارف أهلية، إذ تم التوزيع بطريقة عشوائية عليها استمارات الاستبيان (190) استمارة تم استرجاع (170) استمارة كانت منها (152) استمارة صالحة وبعد تفريغ البيانات وباستخدام برنامج (spss v.26) وجراء التحليل الاحصائي تم التوصل الى مجموعة من النتائج كانت أهمها.

    وجود علاقة ارتباط قوية معنوية بين المتغيرين وأبعادها على المستوى الكلي والجزئي اذكانت معاملات ارتباط عالية وهذه النتائج تؤكد التلازم القوي بين المتغيرين، وأكدت النتائج الى وجود تأثير معنوي للعرفة التسويقية ورضا الزبون على مستوى العام وهذا يدل على اهتمام إدارة المصارف المبحوثة بممارسة أبعاد المعرفة التسويقية المتمثلة بالمزيج التسويقي الواسع من أجل تحقيق رضا الزبون. وبناء على النتائج قدم الباحث مجموعة من المقترحات أهمها: بضرورة تبني مطالب ورغبات الزبائن ذوي العلاقة التي تتجاوز طبيعة الخدمات المصرفية الحالية للمصارف وذلك من خلال الاعتماد على نتائج بحوث السوق لتشخيص الاحتياجات المستجد للأطراف ذوي العلاقة.

    واختتمت الدراسة بمجموعة من المقترحات المستقبلية لمساعدة الباحثين لبحثها في دراسات وبحوث ذات صلة بمتغيرات الدراسة الحالية.

    الكلمات المفتاحية: المعرفة التسويقية، المزيج التسويقي، رضا الزبون، المصارف.


  • Erbil Technical Administrative College

  • ادارة الاعمال

  • ادارة التسويق